The Creative Economy: How People Make Money from Ideas

The Creative Economy: How People Make Money from Ideas cover

Download The Creative Economy: How People Make Money from Ideas PDF EPUB


Author: John Howkins

Pages: 304

Size: 3.424,92 Kb

Publication Date: November 1,2013

Category: Creativity & Genius



Download PDF  Download EPUB


Creativity may be the fastest developing business in the globe. In this recently rewritten edition of his acclaimed reserve, leading creative professional John Howkins displays what creativeness can be, how it thrives, and how it really is changing in the digital age group. But how can you turn creativeness into money? Businesses are hungry for those who have ideas—and a growing number of of us wish to create, buy, sell, and talk about creative products. Be exclusive. His key guidelines for achievement include: Invent yourself. Deal with the virtual as true, and vice versa. Understand copyright, patents, and IP laws and regulations. Own your ideas. Find out endlessly: borrow, reinvent, and recycle. Understand when to break the guidelines. Whether in film or style, software, or tales, by turning tips into assets anyone could make creativity pay.


See also