Download Framework for Marketing Management (6th Edition) PDF EPUB
Author: Philip T. Kotler
Pages: 360
Size: 836,59 Kb
Publication Date: January 26,2015
Category: Marketing
For graduate and undergraduate programs in marketing administration.
The publication’s efficient insurance coverage of current marketing administration practices makes for a brief yet thorough textual content that provides an ideal supplement for included simulations, projects, and instances. Individuals, groups, and businesses as well can modernize their advertising strategies to adhere to 21st century criteria by participating in this succinct however comprehensive textual content.
The 6th Edition approaches this issue of advertising from a current standpoint, focusing its details and technique on the realities of 21st century advertising.
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A Succinct Guidebook to 21st Hundred years Marketing Administration
Framework for Marketing Administration is normally a concise, streamlined edition of Kotler and Keller’s fifteenth edition of Marketing Administration , a thorough look at online marketing strategy.