Integrated Advertising, Promotion, and Marketing Communications (7th Edition)

Integrated Advertising, Promotion, and Marketing Communications (7th Edition) cover

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Pages: 464

Size: 1.227,99 Kb

Publication Date: January 6,2015

Category: Advertising



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NOTE: You are purchasing a standalone product;“> I ntegrated Advertising, Promotion, and MARKETING AND SALES COMMUNICATIONS speaks to an evolved definition of integrated marketing and teaches students (of marketing or otherwise) how to effectively communicate in the business world. If you would like to purchase both the physical text and gong3deng gong2deng gong2deng MyMarketingLab gong3deng search for ISBN-10:Â gong3deng gong2deng 0133973115/ISBN-13: gong3deng gong2deng 9780133973112 gong3deng gong2deng . links to articles, videos and social media;“> MyMarketingLab can be an on the web homework, tutorial, and evaluation program designed to use this text to activate students and improve outcomes. MyMarketingLab will not arrive packaged with this article. Plus, with MyMarketingLab, college students get access to interactive equipment to help guidebook them through the whole promotional process. As advertising has evolved to add more stealth approaches, therefore has the text. To greatly help students retain tips, each chapter includes equipment that allow them to use concepts to real-life circumstances.

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The brand new Seventh Edition contains end-of-chapter blog page exercises; That package contains ISBN-10:Â 0133866335/ISBN-13:Â 9780133866339 and ISBN-10:Â 0133866971/ISBN-13:Â 9780133866971.“> Also obtainable with MyMarketingLab

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